About

Econometricus LLC is a specialized applied research and software firm that operationalizes sophisticated statistical models for enterprise and institutional decision-making. The company delivers data integrity and clarity through a multi-disciplinary approach combining advanced econometrics, open-source AI, and custom web application deployment.

Core Offerings & Expertise:

  • Advanced Econometric Modeling: Deploying rigorous predictive analytics, logistic/Poisson regressions, and marketing mix optimization to ensure bulletproof, error-free assumptions.
  • Proprietary Software Solutions: Developing innovative tools like Maayo Match—a specialized platform designed to securely match name and address records without unique identifiers.
  • Analytics Automation: Replacing static slide decks with automated data engines, code refactoring services, and production-ready R-Shiny web applications/dashboards.
  • Industry Focus: Delivering tailored algorithmic targeting, pricing strategies, and survey analytics for the real estate, healthcare, and pharmaceutical industries.

Team members:

Giancarlo Salazar-Caicedo is an applied research scholar, econometrician, and the Principal of Econometricus LLC, an analytics firm specializing in advanced econometric modeling. His academic background spans multiple fields; he earned a Master of Science from the University of Massachusetts Boston—where he researched macroeconomic trickle-down effects—and a degree in History from the Pontificia Universidad Javeriana in Colombia. Salazar-Caicedo’s expert research integrates econometrics, open-source AI, and natural language processing. He frequently investigates macroeconomic policy, central bank communications, and complex data-matching algorithms.

Carlos Lara

Senior Quantitative Economist & Econometrician

Dr. Carlos Lara is an applied econometrician specializing in causal inference, high-dimensional data analysis, and the intersection of machine learning with traditional econometrics. He holds a PhD in Economics, where his doctoral research focused on developing microeconometric frameworks to evaluate the long-term labor market impacts of automation and targeted public policy interventions.

Currently, Dr. Lara serves as a Senior Quantitative Economist, leading a team of data scientists and researchers in designing structural models and predictive algorithms for complex economic environments. His expertise includes:

  • Advanced Causal Inference: Designing quasi-experimental methods, difference-in-differences frameworks, and synthetic control models for policy evaluation.
  • Predictive Analytics: Integrating open-source Python and R machine learning pipelines with traditional time-series and panel data models.
  • Large-Scale Data Architecture: Processing and analyzing massive, unstructured administrative datasets to extract actionable economic insights.

Dr. Lara is a frequent speaker at international economic conferences and actively contributes to peer-reviewed journals. He is passionate about bridging the gap between rigorous academic theory and scalable, data-driven business decisions.